La Redoute and their agency, Fred & Farid, entrusted us with the production of the brand’s TV and digital ad campaign for the end-of-year holiday season. The campaign involved an interactive advent calendar, with something new being revealed each day that TV viewers and internet users could win by tweeting the accompanying hashtag. We handled the design and production of the twenty-four films using a combination of 3D and live-action techniques, as well as the animation of the twenty-four set designs.

• Customer : La Redoute
• Technical : Tournage – Animation 3D
• Diffusion : TV – Réseaux sociaux
• Agency : Fred & Farid